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Study: Facebook mobile ads are 4 times more engaging than Twitter ads

Study: Facebook mobile ads are 4 times more engaging than Twitter ads

: Study: Facebook mobile ads are 4 times more engaging than Twitter ads



In a sign that Facebook may finally be getting its mobile act together, a new study by TBG Digital indicates Facebook’s mobile ad click-through rate is about 1.1 percent, more than four times higher than Twitter’s 0.266 mobile CTR. ... Continue reading this article at http://venturebeat.com/2012/07/19/facebook-mobile-ads-ctr-cpm/


Source: http://venturebeat.com/2012/07/19/facebook-mobile-ads-ctr-cpm/

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